It's no secret... I like bikes. As a kid, the second I could step off my plastic rolling inchworm, I upgraded to a bike. Been doing it ever since. Now, my counter-balance to all this computer work remains - cycling - specifically riding in the dirt, in the woods, on a mountain bike. It's contributed to my life in more ways than I can count. That's why rvaMORE was selected as a pro bono client. The work that's been done on the trails around RVA, by hand and machine, is simply amazing. When the time came to re-brand this local non-profit, my hand went up. The years that followed would bring me some great friends and for them, a cohesive identity and branded events to help raise funds and continue the good work.
Deliverables: Logo/identity system, Brand development, Creative direction, Tagline, Marketing collateral, Merchandise, Marketing support services.
